Close

What’s so interesting about this space is there are no great comparables

I feel like I’ve trailblazed a lot of big opportunities in the past, like with ‘Fortnite’ and YouTube, which I started streaming way early on, like 15 years ago,” Tenney said. “So I’ve been early on a lot of waves, and I hope this is another that is going to succeed.”Advertisement

To bring his NFT collection to life, Tenney teamed up with Medium Rare, a sports and entertainment company that last month released a Rob Gronkowski NFT collection that generated more than $1.7 million in sales.

“What’s so interesting about this space is there are no great comparables,” Medium Rare founder Adam Richman said. “I told [Tenney] the same thing I said to Rob [Gronkowski]: This could be a $10,000 idea or a $10 million one.”

According to Richman, Medium Rare went to great lengths to ensure that the Gronkowski collection avoided v bucks generator any copyright infringement, scrubbing all team logos and even the words “Super Bowl” from all materials. Additionally, an artist drew Gronkowski in order to avoid using copyrighted photographs.

Similar precautions were taken with Tenney’s NFTs, with five graphic design teams working to create the content, removing all references to the video games from which they draw inspiration.Advertisement

“We didn’t want to get, like, sued or anything,” Tenney said.

In one of the NFT videos, a character resembling Tenney’s “Fortnite” avatar uses a hammer-like weapon to smash a desk and computer. According to Richman, the original artwork had used a weapon that much more closely resembled a pickax.

“Even though [the pickax] was invented in probably the year 1100, or who knows when, ‘Fortnite’ had somehow trademarked it,” Richman said. “We didn’t use any direct characters or worlds … obviously it can be inferred a bit, but on our side … we had our legal team look into it, since the last thing we want is Turner to wind up in a lawsuit over some NFTs he created.”